At Colour X, we are inspired by quality products and we are committed to revolutionizing the customer service experience and how you see paint!

By living our values we are committed to creating an amazing customer service experience, a fun and creative work environment and developing our brand. Every day we add value to our service by doing a little extra than what’s expected of us.

We strive to provide outstanding customer service. We acknowledge that it’s not just about paint. It’s our goal to inspire the possibility of choice, vision and trust.

Our downtown Toronto store is comprised of trained specialists who are knowledgeable experienced, and passionate about paints and coatings. Their helpful advice will ensure the success of every project you have.

When compared with larger chain stores, our store provides specialized attention to only paint, stains, wallpaper, and specialty coatings. Our expertise in these areas will help you from start to finish.

Discover the true meaning of best value with Primetime Paint & Paper; whether your project demands the finest finish possible, or is on a strict budget.

The Benjamin Moore paint stores network provides an unparalleled experience. Whether you need interior, exterior, premium, or commercial-grade paint or stain. Whiteboard paint and other specialty coatings are also available.

Our Etobicoke store features staff with extensive design expertise and a vast inventory of paints, stains, and specialty products. We also carry all of the tools to make sure your every decorating project can be completed to perfection.

Being a chain partner of Benjamin Moore, our product line is vast - featuring a coating solution for every project you can imagine.

The Benjamin Moore paint stores network provides an unparalleled experience. Whether you need interior, exterior, premium, or commercial-grade paint or stain. Whiteboard paint and other specialty coatings are also available.

Our Etobicoke store features staff with extensive design expertise and a vast inventory of paints, stains, and specialty products. We also carry all of the tools to make sure your every decorating project can be completed to perfection.

Being a chain partner of Benjamin Moore, our product line is vast - featuring a coating solution for every project you can imagine.